Digital Interventions in Rural India: A Fresh Look

Authors

  • Shyam Kumar Katta Research Scholar, Shri Venkateshwara University, Gajraula, U.P.
  • Dr. M.P. Shiva Kumar Assistant Professor, Amity Global Business School (AGBS), Hyderabad.

Abstract

The Paper initiates and supports the argument which suggest that digital technologies can help
directly and indirectly for development and growth of rural economy in multiple directions. To initiate
and support the above said argument few areas are taken for intensive field based observations and
bring understanding. The areas include agriculture, banking and financing. This paper essentially
offers a fresh look at various Digital interventions in rural areas Both government and private
agencies have come up with various Digital interventions at rural areas with an aim to connect rural
with urban by doing so achieving the ultimate national goal of making the nation a Digital nation.
Government of India has named the mega project as Digital India: New India initiative. As a part of it
first it came up with an initiative called good governance. Good governance is nothing but adopting
good and best practices in everyday administrative activities in order to keep the administration
easily and accessible and user friendly to users and especially for citizens. The efforts of government
to make governance a good governance can be achieved through making use of digital technologies.


KEYWORDS: Digital India, Rural India, Empowerment and Governance

Downloads

Published

2022-06-28

How to Cite

Kumar Katta, . S., & Shiva Kumar, D. M. . (2022). Digital Interventions in Rural India: A Fresh Look. JOURNAL OF BUSINESS MANAGEMENT & QUALITY ASSURANCE, 5(3). Retrieved from http://journal.swaranjalipublication.co.in/index.php/JBMQA/article/view/146

Issue

Section

Research Articles