Comparative Analysis of Preference Towards Mode of Indoor and Outdoor Retailing

Abstract

It is confined to the study of Delhi NCR (metropolitan area). As a metro city made up of people, their
income, purchasing behavior, spending and lifestyle can be generalized to other areas, can be
different from other cities, studies, similar characteristics should precede the consumer in similar
situations. Selected consumer survey respondents included people who did not visit at the store's
usual mall / store. Also, it was difficult to contact all consumer surveys. Therefore, the respondents of
these consumers took the time to prepare the questionnaire and were ready.

Keywords: Consumer surveys, questionnaire, spending and lifestyle